Flonase

Social Media Content Creation | Owned by Wunderman and GSK

Role

Digital Art Director

Live Date

Dec 2014

Challenge

Introduce the Flonase brand into the social media space as it shifts from a prescription nasal spray to an over-the-counter allergy relief nasal spray.

Solution

Flonase was interested in informing sufferers about their allergies and creating a social buzz around its new over-the-counter availability. Working closely with the client, I designed and created a series of infographics and social media posts. The new Flonase Tumblr posts launched successfully on December 9th, 2014 and were well received.

Flonase Tumblr Urban Jungles Post
Flonase Tumblr History Timeline Post
Flonase Tumblr Allergy Flu Post